A capability statement is a marketing document that showcases your company’s strengths, capabilities, and experience. It’s a valuable tool for winning new business, as it can help you stand out from the competition and demonstrate why you’re the best choice for the job. If you’re looking for a free capability statement template word document, you’re in the right place. We’ve put together a comprehensive template that you can use to create a professional and effective capability statement.
Our free capability statement template word document is easy to use and customize. Simply download the template and open it in Microsoft Word. Then, follow the instructions to fill in your company’s information, strengths, capabilities, and experience. You can also add your own branding and design elements to make the document your own. Once you’re finished, you can save the document as a PDF or Word file and share it with potential clients.
What is a capability statement?
A capability statement is a marketing document that describes your company’s capabilities and how they can benefit potential customers. It is typically used to introduce your company to new clients or prospects, and to highlight your unique strengths and differentiators. A capability statement should be clear, concise, and persuasive, and it should be tailored to the specific audience you are targeting.
Capability statements are often used in conjunction with other marketing materials, such as brochures, website content, and presentations. They can also be used as a stand-alone document to introduce your company to potential partners or investors. Regardless of how you use it, a well-written capability statement can be a valuable tool for promoting your business and winning new customers.
What should a capability statement include?
A capability statement should typically include the following information:
- Your company name, logo, and contact information
- A brief overview of your company’s history, mission, and values
- A list of your company’s core capabilities and services
- A description of your company’s experience and実績
- A list of your company’s certifications and awards
- A call to action, such as inviting the reader to contact you for more information
How to write a capability statement
When writing a capability statement, it is important to keep the following tips in mind:
- Be clear and concise. Your capability statement should be easy to read and understand.
- Be specific. Provide specific examples of your company’s capabilities and experience.
- Be persuasive. Highlight the benefits of working with your company.
- Be tailored. Customize your capability statement to the specific audience you are targeting.
- Use strong visuals. Use images, charts, and graphs to make your capability statement more visually appealing.
By following these tips, you can create a capability statement that will help you win new business and grow your company.
Conclusion
A capability statement is an essential marketing tool for any business. It can help you stand out from the competition and demonstrate why you’re the best choice for the job. If you’re looking for a free capability statement template word document, we encourage you to download our template and use it to create a professional and effective document that will help you win new business and grow your company.
